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Cédric Dardenne, Managing Director of Jacadi: “The objective of Jacadi Seconde Vie is to pass on the story and all the emotional value of our products”

On 16th September 2020, Jacadi Paris launched a new platform dedicated to second-hand Jacadi products:Jacadi Seconde Vie. Why did they call Jacadi’s version ofÏDTROC Seconde Vie? How does this approach incorporate Jacadi’s values? What is its ambition? Cédric Dardenne, Managing Director, explains.

A few figures?

In 3 weeks, the Jacadi Seconde Vie platform has:

  • 2,000 online adverts
  • 3,500 adverts filed (the brand touches up the images if necessary)
  • (48,000 visits)

For more information: https://jacadi-secondevie.com/

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