Leader in Algeria, in July 2019 Okaïdi inaugurated its 9th Algerian store, the 3rd in the Oran area. In Dubai, the latest opening is the 15th for the brand.
At Es Sénia, to the south of Oran and close to the airport, in the new leisure centre and mall covering 34,000 square metres that opened on 5th July, Okaïdi chose to establish a presence with Texword, its local partner. A giant treasure hunt was organised in the mall to introduce the brand.
In Dubai, Okaïdi chose a retail opportunity in the Oasis Mall Sharjah with the Al Shamsi Group holding, a long-term partner of the ÏDKIDS Group. 100% in phase with the brand’s values, the new store team organised a competition where children could express their mood through their outfits for the back-to-school season.
2 wonderful new stores, in addition to the revamp and new location for the store in the Festival City Mall in Cairo, Egypt.
The objective for Okaïdi: offer its customers the same warm welcome all over the world.