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#MakeSomeoneSmile 2023: The operation is a go!

To mark World Smile Day on 6 October, the entire IDKIDS ecosystem is working hard to help children in hospital with the Make Someone Smile campaign!

Did you know? In France, one in every two children is hospitalised at least once by the age of 15.

For the 8th year running, Okaidi, Oxybul, Catimini and IDKIDS are offering their customers the chance to support children in hospital by buying a €1 red nose in France, as well as internationally in Italy, Spain, Luxembourg, Belgium, Poland, Germany, Switzerland and Japan.

The operation will take place:

  • from 6 to 22 October 2023 in OXYBUL and IDKIDS shops
  • from 7 to 11 October 2023 for CATIMINI and OKAIDI.

All the profits will be donated to hospital clown charities.
In France, it is the Fédération française des clowns hospitaliers.

Since 2016, over €300,000 have been donated to help children in hospital smile again.

A huge THANK YOU to all our teams, who are key to the success of this operation, and to our customers, who turn up every year.


You will find all the important information below: https://www.okaidi.fr/actions-solidaires-2/offrir-un-sourire?intid=lp-solidaire-menu-epanouissement

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