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GOOD NEWS Okaïdi video – “The customers coming to our stores are there to buy!”
30.04 GOOD NEWS Okaïdi video – “The customers coming to our stores are there to buy!”

Related topics: #Obaibi #Okaidi #reopening

Store traffic was down -42%, but our transformation rate was up +40% in Germany, with best sellers, new digital services and more. A week after our first stores and websites reopened, Frédéric Froger, Okaïdi– Obaïbi Brand Director, talks about how things went.

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Key figures
  • 8 brands, 6,000 employees, 70 countries
  • Sales of €905 million in 2018
  • 4,018 courses held in France and abroad
  • 4 new stores open around the world every week
  • 2,020 employee volunteers in the field with the ÏDKIDS foundation
  • 50,000 children helped around the world.
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A young, family-oriented group, we have 6,000 employees, an international presence in 70 countries, strong brands, an innovative concept and interlinked stores – all designed to benefit children. Join us!

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The ÏDKIDS community is united around one project, WE ACT FOR KIDS, to ensure the wellbeing and advancement of children around the world.

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