In a few weeks, Jacadi has opened 2 stores in Asia. A pop-up store in Seoul and a new corner in Tokyo, bringing the number of its points of sale in the Asia-Pacific region to 44.
With its South Korean partner, Jacadi decided to open a pop-up store in the 5th best department store in Korea: Hyndai Pangyo. This is a full-scale test that also feeds into the discussions we have on site with shopping centres.
In Japan, the brand has also just opened a twelfth corner in the Takashimaya department store in Tamagawa, an affluent residential district in Tokyo. This is a location with great potential and the brand hopes it will convince other department stores to welcome the brand in their cities.
Fancy a guided tour?
Watch this space!