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Chloé, ÏDKIDS animation manager: “We have redesigned ÏDKIDS as a place of experience and life”

Pilot of the new concept ÏDKIDS, Chloé, entertainment and visible customer manager, answers our questions about the last multi-brand store that has just opened in Saint-Etienne, in the Steel shopping center.

Okaïdi-Obaïbi, Oxybul – Awakening and games, animations and signed birthdays N’Joy, a ÏDTROCBooks Permanent…: this new store, designed as a place of experience for children and their parents, brings together the entire ÏDKIDS community on 650 m2.

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