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The brand that uses play to bring out the best in every child.

Oxybul designs and selects toys and games that help children explore and develop their heart, body and mind to boost their independence and self-esteem.

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Brand
All children have a heart, body and mind with unlimited potential - Oxybul helps them discover their talents and grow and blossom through play

A ‘PLAY AND LEARN’ BRAND

Toys and games specially designed to combine fun and learning help children to explore and develop their natural potential in line with their desires and tastes. Playing helps children to develop, experiment and open up to the world, building their confidence and increasing their self-esteem.

A RESPONSIBLE BRAND

Toys and games that:

  • Respect each child’s learning pace and stage of development.
  • Allow experimentation without overstimulation.
  • Are designed to respect children’s wellbeing and protect the environment.

A sustainable brand

High-quality toys and games that are solidly built, versatile and can be passed on. Inspired by products that everyone remembers, they are designed to outlast trends. Their simple, contemporary and timeless design is both educational and fun.

AN ACCESSIBLE BRAND

Every child needs to play every day and with other children for optimal wellbeing. Oxybul games bring families together and are suitable for everyone, whatever their abilities, culture and difficulties:

  • Basic ready-to-play and ready-to-create ranges.
  • Very affordable products in practical, reusable packaging
  • Games with simple rules and creative ideas to make every moment an opportunity to play and learn.
Product expertise
For the past 25 years, Oxybul has been designing, discovering and selecting toys and games that are both fun and educational to help discover and develop every child's full potential

EXCLUSIVE PRODUCTS TO UNCOVER HIDDEN TALENTS

Oxybul designs its own ranges of toys to discover and develop every child’s full potential:

  • Games for the heart that encourage children to get creative and express themselves in complete freedom.
  • Games for the body that let children explore, expend their energy, test their limits and discover nature.
  • Games for the mind that help children discover, learn, share and challenge themselves while having fun.

 

UNIQUE DISCOVERIES FROM ALL FOUR CORNERS OF THE GLOBE

Oxybul’s product scouts travel the world in search of fun innovations and small, original brands that will benefit children.

FEWER BUT BETTER CHOICES

Oxybul selects the best brands of toys and games on the market. Timeless pastimes that everyone remembers, bringing old and young together and strengthening family ties.

Responsible social commitments
With the help of parents and childhood experts, Oxybul works to improve the wellbeing and development of all children under the ÏDKIDS We Act for Kids standard

Tested by parents for guaranteed fun

Only games that children enjoy can help them develop and blossom. Oxybul games are designed jointly with 2,500 parents who test them with their families and evaluate how much fun they are to play. Four hundred games are tested every year. Only games that score more than 7 out of 10 are given the parents’ seal of approval.

A community of experts

To select products that genuinely benefit children, Oxybul relies on the expertise of child psychiatrists, speech therapists and educators as well as staff at Rigolo Comme La Vie crèches. Parents and customers are also a daily source of inspiration for improving Oxybul products through their reviews and comments in store, on the website and on social media.

RESPECTING CHILDREN AND THE PLANET

Oxybul is committed to respecting different learning paces and childhood stages, avoiding overstimulation and offering the right game at the right age. To respect the planet and future generations, the brand works with some of its suppliers to design toys made from sustainable wood and water-based paints only.